We’re extending our production chain – to right in front of your very eyes. In the heart of Zurich, you can create a totally unique bag from your very own blood, sweat and tears... but mostly sweat.

Not a day goes by without our hearing “Does this bag come in light blue?” or “Does it come in a more colorful version?”, so we’ve decided to let our customers make their own. Instead of just browsing for bags, you now can design them yourself at our shop on Grüngasse in Zurich. We’ve transformed our local shop into a micro factory. It's called the FREITAG Sweat-Yourself-Shop. 


Under the friendly supervision of our shop crew, you’ll be allowed to fire up the conveyor and collect – to the best of your ability – all the individual tarp pieces for your bag. 

Add the finishing touches to your design using the cutter, Plexiglas template, punch machine and ultrasonic welding machine. You can leave the sewing and riveting to our shop crew – they’re the experts. 


All your hard work will be rewarded with a F718 BUH – the recycled, super individual shopping bag that’s exclusive to the Sweat-Yourself-Shop. It even has an outer pocket and a key holder.

It’s the unique bag for anyone and everyone who likes to do things for themselves: the know-it-alls, fabric fetishists with and without a sense of style, and all the other do-it-yourself freaks.


If you’d like to create a F718 BUH, you’ll need to register here – either alone or with a guest. You can assemble one bag per person and per calendar year. Please note that your registration is binding:


Grüngasse 21, 8004 Zurich

Opening times: 
Tuesday – Friday 11:30 am – 7 pm / Saturday 11 am – 5 pm